slide1

Projects

Comprehensive Management

of Real Estate

slide2

investors

of our

We optimise the profitability

projects’

slide3

We work with

in Spain, Mexico and the US

International Investors

What is Lemon?

Comprehensive real estate management

Lemon specialises in the comprehensive management of all phases of a real estate project, from the finding the land, implementing the project, studying the operation’s financial viability, searching for investment partners, and managing permits, to the handover of the keys.
We advise, inform, and support our clients throughout the entire property development process. We provide the technical, legal, and financial expertise necessary to correctly execute a real estate project.
Our goal is to optimise the profitability of our clients, minimising their risk exposure through the application of prudent and efficient criteria in the projects we undertake.
Our clients are owners (individual, professional, and institutional) of land and capital seeking to profit from their real estate investments and assets.

Where we operate

Lemon operates in Spain, Mexico, and the US.

Projects

  • ENVERO Aravaca
    ENVERO Aravaca
ENVERO Aravaca

    CIUDAD: Madrid
    LOCALIZACION: Aravaca – El Barrial
    SITUACIÓN DEL PROYECTO: En proyecto – Comercialización
    TAMAÑO MEDIO DE VIVIENDA: 159 m2c

    • LOS BOLICHES Fuengirola
      LOS BOLICHES Fuengirola
    LOS BOLICHES Fuengirola

      CIUDAD: Fuengirola
      LOCALIZACION: Los Boliches
      SITUACIÓN DEL PROYECTO: En Construcción
      TAMAÑO MEDIO DE VIVIENDA: 185 – 196 m2c

      • BENALMÁDENA
        BENALMÁDENA
      BENALMÁDENA

        CIUDAD: Benalmádena
        LOCALIZACION: Santángelo Norte
        SITUACIÓN DEL PROYECTO: En proyecto
        TAMAÑO MEDIO DE VIVIENDA: 237 m2c

        • Edificio Gral Oraa 73
          Edificio Gral Oraa 73
          Spain
        Edificio Gral Oraa 73
        Spain

          CITY: Madrid
          LOCATION: Barrio de Salamanca
          PROJECT STATUS: Under construction
          AVERAGE UNIT SIZE: 100 m2 built
          URL: http://generaloraa73.com

          • Edificio Longoria 10
            Edificio Longoria 10
            Spain
          Edificio Longoria 10
          Spain

            CITY: Madrid
            LOCATION: Chamberí
            PROJECT STATUS: Under construction
            AVERAGE UNIT SIZE: 75 m2c built
            URL: http://edificiolongoria10.com

            • Las Cabañas de Montecarmelo
              Las Cabañas de Montecarmelo
              Spain
            Las Cabañas de Montecarmelo
            Spain

              CITY: Madrid
              LOCATION: Montecarmelo
              PROJECT STATUS: Delivered in 2014
              AVERAGE UNIT SIZE: 370 m2 built

              • Cerro de los Gamos
                Cerro de los Gamos
                Spain
              Cerro de los Gamos
              Spain

                CITY: Madrid
                LOCATION: Aravaca
                PROJECT STATUS: Under construction
                AVERAGE UNIT SIZE: 300 m2 built

                • Up&Down El Encinar
                  Up&Down El Encinar
                  Spain
                Up&Down El Encinar
                Spain

                  CITY: Madrid
                  LOCATION: Encinar de los Reyes
                  PROJECT STATUS: Delivered in 2013
                  AVERAGE UNIT SIZE: 218 m2 built

                  • Las Terrazas del Encinar
                    Las Terrazas del Encinar
                    Spain
                  Las Terrazas del Encinar
                  Spain

                    CITY: Madrid
                    LOCATION: Encinar de los Reyes
                    PROJECT STATUS: Delivered in 2013
                    AVERAGE UNIT SIZE: 230 m2 built

                    • Augusta Bosque Real
                      Augusta Bosque Real
                      Mexico
                    Augusta Bosque Real
                    Mexico

                      CITY: Mexico D.F.
                      LOCATION: Bosque Real
                      PROJECT STATUS: Under construction
                      AVERAGE UNIT SIZE: 350 m2 built
                      URL: www.augustabosquereal.com

                      • Life Juriquilla
                        Life Juriquilla
                        Mexico
                      Life Juriquilla
                      Mexico

                        CITY: Querétaro
                        LOCATION: Juriquilla
                        PROJECT STATUS: Under Construction
                        AVERAGE UNIT SIZE: 138 m2 built
                        URL: http://www.lifejuriquilla.com.mx

                        • Atelier
                          Atelier
                          Mexico
                        Atelier
                        Mexico

                          CITY: Querétaro
                          LOCATION: Juriquilla
                          PROJECT STATUS: Under construction
                          AVERAGE UNIT SIZE: 95 m2 built

                          • La Loma Residences
                            La Loma Residences
                            Mexico
                          La Loma Residences
                          Mexico

                            CITY: Querétaro
                            LOCATION: La Loma
                            PROJECT STATUS: Under Construction
                            AVERAGE UNIT SIZE: 105 m2 built

                            • Reserva By Dominio
                              Reserva By Dominio
                              Mexico
                            Reserva By Dominio
                            Mexico

                              CITY: Querétaro
                              LOCATION: Zibatá
                              PROJECT STATUS: Under construction
                              AVERAGE UNIT SIZE: 150 m2 built

                              About us

                              Lemon’s team consists of professionals with proven experience in the comprehensive management of real estate projects, including specialists in the key areas of any development: Technical, Legal, and Financial.

                              The Lemon partners are:

                              Federico
                              Roncal

                              CFO

                              Federico
                              Roncal

                              CFO

                              Federico has held financial management positions in several sectors. He worked at Banco Sabadell-Urquijo as a Director before becoming a partner at Mobile Dreams Factory and serving as CFO and head of operations. He joined Lemon as a Partner and CFO for Spain. He holds a Business degree from UCM.

                              GONZALO
                              MARTÍNEZ-ECHEVARRIA

                              Managing Partner

                              GONZALO
                              MARTÍNEZ-ECHEVARRIA

                              Managing Partner

                              The Founder and Managing Partner of Lemon, Gonzalo has more than 15 years of experience in the real estate development sector. He previously worked as a director at various institutions. He holds a Law degree from UCM, a master’s in Stock Exchange and Financial Markets, and a PGD from IESE.

                              GUILLERMO
                              FERNÁNDEZ DE MAZARAMBROZ

                              General Manager in Mexico

                              GUILLERMO
                              FERNÁNDEZ DE MAZARAMBROZ

                              General Manager in Mexico

                              Guillermo has worked in Mexico’s real estate sector since 2004, previously serving as LATAM VP at Hill International, and Director of Developments at OHL Desarrollos in Mexico. Currently, he also teaches at the Universidad Anáhuac del Norte in Mexico City. He holds a degree in Architecture from Universidad Politécnica de Madrid and an MBA from the Kellogg School of Management. He is a partner at Lemon and serves as General Manager for Mexico.

                              Our collaborators

                              Contact

                              Lemon Madrid (Spain): Ctra. de Alcobendas a Fuencarral, 44 Campus Empresarial Tribeca, Edif. 7 Pta. 32 – 28108 – Alcobendas
                              (+34) 916 295 958
                              infoesp@lemonpromociones.com/eng


                              Lemon Mexico City (Mexico): Prol. Bosques de Reforma 1813 Oficina 802 (Pabellón Bosques) Col. Lomas de Vista Hermosa. Del. Cuajimalpa – 05100
                              (+52) 55 6719 0533
                              infomex@lemonpromociones.com/eng


                              Lemon Houston (USA): 5421 Hidalgo St. Unit C – Houston – TX 77055 – USA
                              +1 (832) 860-1016
                              infousa@lemonpromociones.com/eng